Le Chateau Cinq
This was a fictitious restaurant that needed branding for its new endeavor. The two owners were from France and wanted to create a stylish and modern feel for their place which will feature a small menu but also will feature daily chef's specials. I incorporated some famous French fixtures from my Freepik.com account and created a fun and stylish stationery set as well for the front of their restaurant.
Software:
Illustrator
Credits:
France landscape, large treble, and notes downloaded from my account at Freepik.com
Stylistique Shampoo and Conditioner
The purpose behind this illustration was to create three product sets of shampoo with a corresponding conditioner. The brand name, Stylistique, sounded to me like a high-end product for women and so I created a logo with a female face with flowing hair in the shape of the letter "S". Inside the "S" was a flowing hair in the shape of a backward "S". That was also used and enlarged perpendicular to the original logo and was colored in with the predominant color of the design below.
The abstract designs for each set consisted of a primary shape and below that there were abstract designs with that shape. Each set of shampoo and conditioner was the same design except flipped horizontally.
Software:
Illustrator
Credits:
Main body abstract shape designs were obtained from Freepik.com
Lynngate Investments
Fictitious investment banking firm for a fictitious client who was starting his own company. He wanted his branding to be "sports car" banking for serious players and that he wanted his future clients to know it was his bank and not a big corporate bank.
This was created using Illustrator and I wanted to create several different styles for black and white printing as well as something that stands out. According to some web searches, eagles can be seen as majestic, bold, and faithful and I stylized it as if they were stretching their wings. I included the eye, and I utilized the gold materials option to give it a regal and elegant feel, yet it still looks good if done in all black.
Software:
Illustrator
